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This idea might seem breathtakingly simple, but I can't say that I've ever seen any business owner break it down and put it into practice like this 🤔
Gaining clarity on this question will help you shape people’s perceptions of your personal brand, and influence how they see (and talk about) you
Channel your frustration, start building your foundations: Three ways to put ‘strategic separation’ between you and the competition (including the internet 'baddies')
Run your race. Make your mark. Change the game. It's time to draw a line in the sand, and start standing out for all the right reasons.
BUMPER CONTENT EDITION: Should 2025 be the year you go all-in on content? *PLUS* '2024: The year creators took over' + 'Google doesn’t care about you'
WARNING: The concepts contained within have the potential to differentiate your business from your competitors, but you're gonna have to put in the work :)
Get inspired by these 10 brilliant examples of business owners who are attracting an audience for all the right reasons using education-based content.
It’s worthwhile sitting back and asking ourselves: What are the strengths of social media that we can leverage for the benefit of our business?
If you’re serious about building a credible authority brand, then marketing by itself ain’t gonna cut it: You’re going to need to get on top of your PR and communications game.
PLUS ... Changing direction with the content you produce: Some things to think about (and a ‘real-time’ example) #BumperEdition
Podcast guesting is a massive reputation-building opportunity for entrepreneurs and subject matter experts, but you've got to do your homework. Here are some tips to get you started!